Start freewith 5 creatives

The numbers behind winning ads, in seconds.

Calculators and utilities we use ourselves. Free, no signup, no paywall on the results.

Breakeven ROAS calculator

Know the exact ROAS where your ads stop losing money.

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Breakeven ROAS
2.38
Contribution margin$23.60 · 42%
Sample inputs

Creative testing budget calculator

How much it really costs to test N creatives properly.

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Monthly test budget
$1,800
Creatives to test24 / month
Sample inputs

UTM link builder

Clean, consistent campaign URLs in seconds.

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Your tagged URL
yourstore.com/sale?utm_source=meta&utm_medium=paid&utm_campaign=spring_drop
Sample inputs

Once the math says you need more creative volume, Tadka is the supply.

Start free with 5 creatives