Ads for online stores and dtc brands.
Meta Advantage+ and Google Performance Max reward distinct creative, not recolors. Tadka turns one product photo into a batch of genuinely different concepts in every size, scores each one against what the research says works before you spend, publishes the ad set paused, and tells you which ad is tiring before Meta charges you for it.
Made for considered buyers. Generated in Tadka for Rill, shown as generated.
One message, one call to action, one product in frame.
The page that converts matches the ad that brought them. The set gives you the hero, the in-use shot and the range, so the ad and the page can say the same thing.
Type what you would say. The ads come back.
These are lines the studio suggests for online stores and dtc brands. Say it your way in the studio and the set comes back in your colours, at every size.
The hand cream people buy twice.
One brief on Monday. The week, placed.
Six pieces from one answer, each drawn where it lands. The Meta ad set publishes from Tadka, created paused; the rest are handed to you as image and caption.
Tuesday. A two-size ad set for two audiences. Lands in Meta ad set.
Type what you would write. Watch what gets caught.
The same check that runs under every brief in the studio. It knows the words that get online stores and dtc brands ads rejected, says why, and offers the line that passes. No special category needed when you publish to Meta from Tadka.
Every creative carries a score: looks-AI risk, brand cue in the first frame, text overlay, sizes present and claim checks, each with the study behind it. The variety meter tells you when a batch is twenty recolors. Fatigue alerts flag an ad when its cost per result doubles or frequency passes three a week.
Guaranteed resultsCure and guaranteed-result claims get health ads rejected.
Instead: Say what the product does in plain terms ("helps", "supports") and drop the guarantee.
Meta Advertising Standards: Personal health and appearance
This flags common issues before the platform does. It is not a legal review, and in the studio it never blocks a run.
The week without this.
Nothing here is a guess. It is what online stores and dtc brands tell us the week actually costs.
What it costs.
Images and templates, with your library.
Plus Meta publishing, campaigns and the results loop.
More volume, and more channels as they ship.
Every account starts with five free credits, no card. Every run shows its price before you click, a failed run returns its credits, and unused credits are held for 90 days if you pause.
Questions we get.
What is the Creative Score?
A check of each ad against published research: whether it reads as AI (which lowers click rate), whether the brand and product are in the first frame, whether text overlay and all sizes are present, and whether the wording trips a platform rule. Each criterion cites its source.
Does it replace Advantage+ creative?
No. It feeds it. Meta allocates spend; Tadka supplies distinct, on-brand creative and never redraws your product.
Can I pull products from my store?
Paste a product page link in the brief today; a catalog import (Shopify, WooCommerce, CSV) is on the roadmap.
Your first 5 ads are free.
Open the studio and the online stores and dtc brands pack is already loaded: the audiences, the sizes, the rules, and a brief to start from. No card, and nothing is made or published until you say so.
- 5free ads to start. No card.
- $9a month after that, for 60 credits and your whole library.
- 3credits made the ads on this page for Rill. Every run shows its price first.