Ads for online stores and dtc brands.
Meta Advantage+ and Google Performance Max reward distinct creative, not recolors. Tadka turns one product photo into a batch of genuinely different concepts in every size, scores each one against what the research says works before you spend, publishes the ad set paused, and tells you which ad is tiring before Meta charges you for it.

Made for considered buyers. Generated in Tadka for Rill, shown as generated.
One message, one call to action, one product in frame.
The page that converts matches the ad that brought them. The set gives you the hero, the in-use shot and the range, so the ad and the page can say the same thing.
One photo becomes the week.
Answer one question on Monday and Tadka plans it. Approve in ten minutes. Every day lands where it is meant to, at the size that place wants, from the pictures you already have.
The offer post

rill Free shipping over $35. Ships today.
A two-size ad set for two audiences


A how-it-is-made story

A Google Business Profile or Pinterest post

An email to your list
Written from the same brief as the week's posts, in your voice, ready to send.
A review card

Friday brings a readout in plain sentences: what went out, what it cost, what came back, what to change.
Type what you would write. Watch what gets caught.
This is the same check that runs under every brief in the studio. It knows the words that get online stores and dtc brands ads rejected, says why, and offers the line that passes.
Every creative carries a score: looks-AI risk, brand cue in the first frame, text overlay, sizes present and claim checks, each with the study behind it. The variety meter tells you when a batch is twenty recolors. Fatigue alerts flag an ad when its cost per result doubles or frequency passes three a week.
Guaranteed resultsCure and guaranteed-result claims get health ads rejected.
Instead: Say what the product does in plain terms ("helps", "supports") and drop the guarantee.
Meta Advertising Standards: Personal health and appearance
This flags common issues before the platform does. It is not a legal review, and in the studio it never blocks a run.
The week without this.
Nothing here is a guess. It is what online stores and dtc brands tell us the week actually costs.

Audiences that sound like your customers.
Pick one and the whole set is tuned to them. Segment-level angles, never individual targeting. Three of them already have an ad above.
Saw the ad, never heard of the brand, needs proof and an easy first order.
Bought once, comes back for a restock or a new drop.
Buying for someone else against a date, wants it wrapped and on time.
Waits for the sale, abandons carts, opens the coupon email.
Cares where and how it is made, reads the about page before the product page.
The sizes that matter, drawn to scale.
One creative, exported in each. Nothing is stretched and nothing is cropped by hand.
- 1:1 square
- 4:5 feed
- 9:16 story
- 16:9 landscape
- Pinterest 2:3
Hooks that work in online stores and dtc brands.
The studio suggests these under the brief. Use them as written or as a starting point.
- The hand cream people buy twice.
- Free shipping over $35. Ships today.
- 4.8 stars from 1,200 reviews. Here is why.
- New colors just landed. The blue is going first.
- Bought one, came back for three. Read the reviews.
- Made in small batches, so we will tell you when it sells out.
Templates in the pack.
- One photo in, a styled ad set out
- Fan out every shade, color, and flavor
- Stamp the sale price on the whole set
- Rescue your supplier photo
- Drop it into the moment they buy
- Restage a year of seasons in one batch
What it costs.
Images and templates, with your library.
Plus Meta publishing, campaigns and the results loop.
More volume, and more channels as they ship.
Every account starts with five free credits, no card. Every run shows its price before you click, a failed run returns its credits, and unused credits are held for 90 days if you pause.
Questions we get.
What is the Creative Score?
A check of each ad against published research: whether it reads as AI (which lowers click rate), whether the brand and product are in the first frame, whether text overlay and all sizes are present, and whether the wording trips a platform rule. Each criterion cites its source.
Does it replace Advantage+ creative?
No. It feeds it. Meta allocates spend; Tadka supplies distinct, on-brand creative and never redraws your product.
Can I pull products from my store?
Paste a product page link in the brief today; a catalog import (Shopify, WooCommerce, CSV) is on the roadmap.
Your first 5 ads are free.
Open the studio and the online stores and dtc brands pack is already loaded: the audiences, the sizes, the rules, and a brief to start from. No card, and nothing is made or published until you say so.
- 5free ads to start. No card.
- $9a month after that, for 60 credits and your whole library.
- 3credits made the ads on this page for Rill. Every run shows its price first.