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Ads for apps and software.

App and SaaS ads live on hook velocity across many sizes and markets. Tadka turns a screenshot or a product shot into a batch of distinct concepts in 9:16, 1:1 and 16:9, renders the on-image text in each market's language, scores every creative before spend, and tells you which hook, format and audience are winning from your ad-account data.

An install ad: a phone showing a clean app dashboard.

Made for app installers. Generated in Tadka for Northbeam, shown as generated.

Five seconds to show what it does.

Buyers decide from the interface, not the copy, and they split between trying it now and reading more. The set shows the product on a phone, on a desk, and in use.

84%of developers use AI tools; most do not trust the output (Stack Overflow 2025)
1API call for everything the studio does, on a wallet of its own
15languages the on-image text renders in

Type what you would say. The ads come back.

These are lines the studio suggests for apps and software. Say it your way in the studio and the set comes back in your colours, at every size.

An install ad: a phone showing a clean app dashboard.
4:5 feedOn the phone
An evaluation ad: the product open on a laptop at a minimal desk.
1:1 squareAt the desk
A team ad: two colleagues reading a chart on a monitor.
9:16 storyThe team

One brief on Monday. The week, placed.

Six pieces from one answer, each drawn where it lands. The Meta ad set publishes from Tadka, created paused; the rest are handed to you as image and caption.

NorthbeamOriginal audio
An install ad: a phone showing a clean app dashboard.

northbeam Import from the tool you are leaving in one click.

Monday. The feature or offer post. Lands in Instagram feed.

Type what you would write. Watch what gets caught.

The same check that runs under every brief in the studio. It knows the words that get apps and software ads rejected, says why, and offers the line that passes. No special category needed when you publish to Meta from Tadka.

Tadka checks each creative for looks-AI risk and first-frame branding, renders headlines in fifteen languages with correct scripts, and flags claims platforms reject ("guaranteed", misleading gameplay). It flags common issues; store and platform reviews still apply.

1 phrase would get this flagged, 1 of them a rejection.

This flags common issues before the platform does. It is not a legal review, and in the studio it never blocks a run.

The week without this.

Nothing here is a guess. It is what apps and software tell us the week actually costs.

Dozens of geos, each wanting the text in its own language, from one set of screenshots.
Hooks fatigue in days; the team learns about it from the cost per install.
Generic AI ads read as AI and get scrolled past.
An evaluation ad: the product open on a laptop at a minimal desk.

What it costs.

Starter$9a month, 60 credits

Images and templates, with your library.

Growth$39a month, 200 credits

Plus Meta publishing, campaigns and the results loop.

Scale$49a month, 400 credits

More volume, and more channels as they ship.

Every account starts with five free credits, no card. Every run shows its price before you click, a failed run returns its credits, and unused credits are held for 90 days if you pause.

Questions we get.

Can I localize the text in the image?

Yes. Pick the language and the on-image headline renders in it, including right-to-left Arabic and correct Polish, Turkish and Hindi scripts.

Does it do playables or video?

Twelve template videos (product reveals, spokesperson, feature animation) run on a paid plan. Playables are not something Tadka makes.

Is there an API?

Yes. The same engine is available at /api/v1 and as an MCP server for agents in Claude or ChatGPT, on a separate credit wallet.

Your first 5 ads are free.

Open the studio and the apps and software pack is already loaded: the audiences, the sizes, the rules, and a brief to start from. No card, and nothing is made or published until you say so.

  • 5free ads to start. No card.
  • $9a month after that, for 60 credits and your whole library.
  • 3credits made the ads on this page for Northbeam. Every run shows its price first.